🏴☠️ We got sued by Patron. Then Bacardi. And we won. Twice.

When we started Pirate’s Grog, we were fresh off a jungle island in the Caribbean. Literally.
We’d been living amongst monkeys and mosquitos, learning how to make rum from a real-life pirate. Came back to the UK with sand still in our backpacks and a dream to share the good stuff.

🌊 Enter: the lawsuits.

Within our first month, we got a cease and desist from Patrón Tequila—because they owned a rum brand called Pyrat and reckoned Pirate’s Grog was "confusing."
(We’ll let you decide if that holds water...)

💸 We spent our last £1500 on a lawyer. Then ran out of cash.
So, like true pirates, we decided to fight the case ourselves.
We wrote legal docs by candlelight (probably), collected evidence, and 18 months later—while mid-photoshoot on a pirate ship stage at a UK music festival—we got the call.

WE WON.

🥂 We’d taken on a Californian legal machine—and kept our name.
But the story doesn’t end there.

In 2019, we filed for our EU trademark ahead of Brexit. Bacardi, who had just bought Patrón, filed an opposition. If they won, we’d have to recall every bottle sold in Europe.
Unless we changed our name to... Pirate’s Frog? 🐸 (No thanks.)

We fought again. Lost the first round. Hired a law firm to appeal.
Another 18 months passed. Sleepless nights. Stacks of paperwork. Still no pot of gold.

Then in 2023...

WE WON AGAIN.

We secured the EU trademark. Bacardi was even ordered to pay us.
(They never did. Classic.)

But the point is this:
We didn’t start Pirate’s Grog just to sell rum.
We started it because we believe in good rum—made by real people, not suits in a boardroom.

So yeah, when we say we’ve fought tooth and nail to bring you the best rum we can…
We really mean it.

🖤 Never underestimate the underdog.
Especially when they’ve got a ship, a dream, and a bottle of damn good rum.

👉 Join the rum rebellion.
Support independent. Drink better.
Grab a bottle of Pirate’s Grog today.

🍹
Beth & Gaz
(Founders. Pirate’s Grog - not Frogs.)

RumWithSoul #PiratesGrog #SmallButFierce #JoinTheGrog